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Academic Programs
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Estimated Tuition & Fees
$ 13,824
Based on Iowa residency, subject to change; does not include course level fees or books and supplies

Digital Marketing

Associate of Applied Science Degree
Sioux City Campus

Program Description

This program assists in the design and development of social media strategy utilizing various media platforms (Twitter, Facebook, YouTube). 

The curriculum focuses on management of social media campaigns, engagement of social communities, development of content for reputable brand management ensuring positive consumer experience using integrated marketing promotions.

Contacts

Lana Brown, Ext 1410, Room A146, lana.brown@witcc.edu
Lynne Wilcke, Ext 1203, Room A146, lynne.wilcke@witcc.edu
Dr. Michael Rohlena, PhD, MFA, Ext. 3217, Room B110, michael.rohlena@witcc.edu

Required Classes

SDV 108 The College Experience 1
GRA 131 Digital Layout 3
GRA 140 Digital Imaging 3
GRA 201 Design Principles I 3
SMM 101 Social Media Explored 3
ENG 105 Composition I 3
     
GRA 132 Digital Layout II 3
GRA 180 Interactive Design 3
GRA 207 Design Principles II 3
GRA 209 Vector Drawing 3
GRA 247 Business Presentations 3
SOC 110 Introduction to Sociology 3
     
ART 186 Digital Photography 3
MAT 772 Applied Math 3
     
GRA 173 Typography  
GRA 242 Digital Commerce  
GRA 249 Digital Content Management  
GRA 257 Video Marketing  
MMS 132 Writing for the Mass Media 3
     
GRA 240 Project Management for Creative Careers 2
GRA 255 Motion Media Design I 3
GRA 262 Digital Marketing Certification Preparation  
GRA 263 Social Media Tools  
GRA 264 Analytics for Digital Marketing  
GRA 265 Digital Portfolio  
GRA 700 Capstone for Creative Careers 1

TOTAL CREDITS: 72.00

Take the Next Step
Visit at 4647 Stone Avenue, Sioux City, Iowa 51106
4647 Stone Avenue
Sioux City, Iowa 51106
Call 800.349.4649 or 712.274.6400
800.352.4649
712.274.6400
Email info@witcc.edu
info@witcc.edu